Zomato Brand Positioning - Digital CourseAI

by Digital CourseAI June 9, 2025 Case Study

Zomato’s Targeted Marketing Strategy: Case Study, SWOT Breakdown & Visual Infographics

In the highly competitive Indian food tech market, Zomato has emerged as a dominant force, redefining the way urban and semi-urban India interacts with food. As of FY 2024–25, Zomato holds a market share of over 55% in the Indian online food delivery segment, directly competing

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05:23 27 May 25

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Response from the owner 05:36 27 May 25

Thank you so much for your wonderful feedback 😊It’s been a pleasure working with you and being a part of your business growth journey. We’re thrilled to see the positive impact our strategies have made, and we’re proud to have earned your trust.Your success is our motivation! We look forward to supporting you even further as your business continues to grow.

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05:15 27 May 25

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05:08 27 May 25

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Response from the owner 05:20 27 May 25

Thank you so much, Ashish.We’re delighted to know you found the course truly valuable and appreciated the balance of theory with practical implementation. Live projects are indeed a core part of our approach to ensure real-world readiness, and it’s great to hear that you found the teaching methods unique and engaging.Wishing you the very best in your digital journey ahead.

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04:55 27 May 25

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Thank you so much. Parmod, for sharing such heartfelt words 😊We're truly grateful to have team members like you who help make Digital CourseAI not just a workplace, but a family. Creating a positive, politics-free, and student-focused environment has always been our mission—and it’s amazing to see that reflected in your experience. Let’s continue growing, learning, and making a difference together

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04:10 27 May 25

Excellent educational experience! The curriculum was engaging, informative, and well-structured, providing valuable insights and skills.

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Thank you so much, Abhilasha, for your kind wordsWe're thrilled to hear that you found the curriculum engaging and informative. Your feedback motivates us to keep delivering high-quality learning experiences. Wishing you continued success in your journey ahead.

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05:39 24 Jan 25

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16:20 22 Jan 25

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13:05 22 Jan 25

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04:31 22 Jan 25

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06:11 21 Jan 25

I have the pleasure of working as an SEO intern at Digital CourseAI, and my experience is incredibly enriching. The internship provides hands-on exposure to various aspects of digital marketing, including SEO, social media management, content creation, and campaign analysis.The team is welcoming, and my mentors are supportive and always available to guide me. They made sure I am involved in real-world projects, which helped me understand industry trends and practical challenges. I particularly appreciated how they encouraged creativity and gave me the freedom to experiment with ideas.One of the highlights is learning to use advanced tools and platforms for analytics and marketing automation, which significantly improved my technical skills. The feedback sessions were constructive and helped me refine my strategies.Overall, the internship is not only strengthening my marketing knowledge but also boosting my confidence in handling responsibilities. I will highly recommend this opportunity to anyone looking to gain a comprehensive understanding of digital marketing in a supportive and growth-orientated environment.