Dabur Products Images

Dabur Marketing Strategy Case Study: Digital Growth, SWOT, and Brand Legacy

Introduction Dabur India Ltd. is one of India’s most trusted and oldest FMCG (Fast-Moving Consumer Goods) companies. With a legacy of over 135 years, Dabur has successfully built a strong presence in both rural and urban markets. From a small Ayurvedic pharmacy to a global wellness

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Brand Image of boAt

boAt Marketing Strategy 2025: Growth, Awards & Insights

Introduction The Rise of boAt in India’s consumer electronics market has emerged as one of the most successful and relatable lifestyle electronics brands in India. Started in 2016, boAt captured a massive share of the market within just a few years, proving that a homegrown brand

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nykaa logo

A Complete Case Study of Nykaa: Awards, Marketing Moves, SWOT Analysis & Market Position

Introduction Nykaa, founded in 2012 by Falguni Nayar, has revolutionized India’s beauty and wellness industry. Transitioning from an online-only platform to an omnichannel powerhouse, Nykaa’s innovative digital marketing strategies have set new benchmarks in the beauty retail sector. This case study delves into Nykaa’s journey, highlighting

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Starbucks Case Study

Brewing Global Success: How Starbucks Mastered the Art of Marketing in 2025

When it comes to global coffee culture, one name consistently stands above the rest: Starbucks. What began as a small coffee bean shop in Seattle in 1971 has grown into the world’s most recognized coffeehouse chain, with over 38,000 stores in 86 countries by the financial

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Zomato Case study

Zomato’s Targeted Marketing Strategy: Case Study, SWOT Breakdown & Visual Infographics

In the highly competitive Indian food tech market, Zomato has emerged as a dominant force, redefining the way urban and semi-urban India interacts with food. As of FY 2024–25, Zomato holds a market share of over 55% in the Indian online food delivery segment, directly competing

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Jio Case study

Reliance Jio’s Full Case Study (2025): Marketing Strategy, Business Strategy, Expansion & SWOT Analysis

Reliance Jio Infocomm Limited, widely known as Reliance Jio, is a telecommunications giant in India and a wholly owned subsidiary of Reliance Industries Limited (RIL), led by Mukesh Ambani. Since its commercial launch in September 2016, Jio has not just entered the Indian telecom market, it

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